In an economic downturn, marketing budgets are often the first “knee-jerk reaction” to slash costs. However marketing in an economic downturn isn't about marketing
LESS; it's about marketing
BETTER and
SMARTER.
Make sure every promotional marketing message you use has an offer for your recipients to respond to in the timeframe you want them to. Your promotional message must us
AIDA.
Attract their attention to read or listen to your message, generate
Interest in your offering, create
Desire to acquire your offering and must provide them with a Call-to-
Action within a specified timeframe to take advantage of your offer.
For
Better Marketing
Results -
Contact PMZ Marketing
PMZ Marketing is Better Marketing Results
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