Maximise the Value from your Customer Database

Target your most receptive customers by segmenting using RFM!
  • Recency - date from the last purchased
  • Frequency - number of purchases during a defined time interval
  • Monetary Value - total amount purchased from a defined time interval
Read “Use your Customer List for Better Sales Results” article for details.

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Blog Posts
  1. Planned Business Seminars and Workshops Patrick Zuluaga 24-Sep-2019
  2. PMZ Marketing Tip: Get Results from your Marketing Patrick Zuluaga 05-May-2019
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