by Patrick Zuluaga, PMZ Marketing [Download Article]
QR codes are those square patterns of black arranged on a white background used for mail, advertisements and street signs. QR codes can be scanned and read by smart phones that will take the reader to a website, provide a coupon, or offer directions via Google maps. The opportunity to use QR codes in your marketing is endless and is driven by an incredible increase in smart phone usage.
QR codes have the capability to increase the response rate of your marketing campaigns exponentially. They are quick and very easy quick to use. Use your smart phone to simply point and scan.
Go ahead use your smart phone’s QR reader to scan the QR Code on the upper right to join our draw for a chance to win a year’s free usage* of our PMZ Email Marketing System. [Note: The competition is now closed and the winner is Sofi L.]
Do you need any ideas on how you can use QR codes with your marketing?
Lastly, you can create your own QR codes for free at a number of QR generator sites such as www.qrstuff.com or http://qrcode.kaywa.com/. Likewise, you can download QR Code reader apps for your smart phone if not already installed from various Internet sites that are compatible with different manufacturers.
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