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A Retailer's Guide to social, local, and mobile (SoLoMo) communication channels
12/11/2013
marketing, target markets, sales, marketing programs, marketing tips, business development, database segmentation, retail marketing
Marketing Challenges of Small & Medium Enterprises (SMEs)
29/08/2012
marketing, small business, target markets, marketing plan, direct marketing, small business challenges, customer list, RFM, recency-frequency-monetary, marketing tips, business development, engagement marketing, customer database, customer information, database segmentation, segmentation, small business owner, email marketing, medium enterprises