Promotional design must be integrated into a unified communication strategy, which means that all your branding and logo components must work together in order to create interconnected and exponential impact.
All components of your marketing communications must be build on each other i.e. the whole is greater than the sum of its parts.
A Retailer's Guide to social, local, and mobile (SoLoMo) communication channels
12/11/2013
marketing, target markets, sales, marketing programs, marketing tips, business development, database segmentation, retail marketing
What is Preventing Growth for Small Businesses?
14/12/2011
marketing, small business, target markets, sales, sales conversions, marketing plan, small business challenges, marketing programs, marketing tips, business development, engagement marketing, customer information, database segmentation, small business owner
Group discussion on marketing challenges and solutions
17/04/2011
marketing, small business, target markets, small business challenges, marketing programs, customer list, RFM, recency-frequency-monetary, marketing tips, business development, database segmentation, small business owner