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Marketing Challenges of Small & Medium Enterprises (SMEs)
29/08/2012
marketing, small business, target markets, marketing plan, direct marketing, small business challenges, customer list, RFM, recency-frequency-monetary, marketing tips, business development, engagement marketing, customer database, customer information, database segmentation, segmentation, small business owner, email marketing, medium enterprises
Better Marketing Results with Integrated Multimedia Direct Mail
26/04/2011
marketing, small business, target markets, direct marketing, customer list, business development, engagement marketing, customer database, database segmentation, segmentation, QR Codes, PURL, direct mail, direct response marketing