In my marketing newsletter for November 2012 I answered the question "How can You Achieve Effective Online Marketing?"
While many in the business world perceive that online marketing is difficult and complex to achieve the desired results, I view the situation as really a lack of understanding marketing principles.
Let us list these challenges for achieving better marketing results for your business whether using online marketing and/or traditional print based-marketing.
We have three key business marketing challenges, these are:
- Focused targeting of your potential customers
- Compelling relevancy of your offer
- Call to action for your interested customers
What is your prospective of these three key points in online marketing versus marketing as a whole?
Clearly the same principles apply and once you understand and master the concepts it will work for your online marketing too!
Let us hear your views.