Better Marketing Results

Posts about content marketing

Mass Marketing versus Personalisation Infographic

Patrick Zuluaga - 18 May 2014

This Infographic from Monetate Marketing Infographics has valuable insight for any business looking to get better marketing results from their online efforts. In my article titled "how="" to="" make="" your="" customer="" database="" best="" friendpmz="" marketing

Mass Marketing Versus Personalization

How are you using your content to help your business?

Patrick Zuluaga - 03 March 2014

The Internet is full of information on how 'Content is King' coupled with keywords as a major component of your search engine optimisation efforts. Yes, a lot of the information published is valid and is correct to a point.

The important point that should never be forgotten with your content strategy and efforts is that you need to write for a human being first and foremost specifically tailoring your message or content into what is relevant, useful and interesting to your target audience.

I have written an article titled "How will Content Strategy help your business?" Have a read and tell us what you think and how you have been using content to successfully grow your business! I am equally interested in your view of what doesn't work based on your own experience.

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Blog Posts
  1. Mass Marketing versus Personalisation Infographic Patrick Zuluaga | 18/05/2014
  2. How are you using your content to help your business? Patrick Zuluaga | 03/03/2014
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